was launched eight years ago to counter a belief which still
continues that the best way for newspapers to solve the problem
of declining readership is to tinker with the design without too
much thought to the quality or quantity of content.
The result of this shortsightedness, as I pointed out in my first
editor's note, "is the production of newspapers that are often
bland and lifeless . . . and that is not good journalism. An attractive
package is desirable, but we should pay as much - or more - attention
to the grey stuff as we do to its packaging."
havent changed much over the past eight years; in fact the
speed of redesigns has heated up while circulations fall at a concurrent
revived after a hiatus of five years it took nearly four
years to persuade my former bosses at Thomson Newspapers to give
me the title and another 15 months to decide what to do with it
will continue with its original mission: to reprint examples
of excellent writing from around the world in a format that emphasises
how a neat and unobtrusive design can enhance, without subsuming,
the power of The Word.
the mission, but the point is much simpler: Great writing should
be available to as many people as possible and preferably
free of charge. Hence our new pdf format and internet distribution.
I hope you find this new issue interesting, informative and amusing.
If you do (or if you dont), contact me at email@example.com.
Your feedback is important.
TONY SUTTON, Editor
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